by Angie Smith | Apr 15, 2021 | GFK Radio Survey Reports, Trending
Nine Radio Stations continue to lead Sydney and Melbourne Markets Nine stations 2GB and 3AW held on to the top spots in Sydney and Melbourne respectively, despite 2GB slipping a little since the last Metro Radio survey. 2GB lost 1 percentage point since Survey 1 to...
by Angie Smith | Mar 12, 2021 | GFK Radio Survey Reports, Trending
Radio Audiences Are Growing, Especially for Nine Stations The results of the first Australian metro radio survey for 2021 have been released, with another strong showing for Nine’s 2GB and 3AW. This continues the trend from last year that saw these stations dominating...
by Angie Smith | Dec 9, 2020 | GFK Radio Survey Reports, Trending
The results of the Metro Radio Survey 8 2020 were released on 8 December, the final survey of a truly unique year. One of the key takeaways of 2020’s radio surveys is that talk radio is more popular than ever, with talkback stations dominating Sydney and Melbourne,...
by Angie Smith | Dec 7, 2020 | Outdoor Advertising
Reliable, simple, and effective brands have relied on large-format outdoor billboards to reach a local audience for centuries. Today, Outdoor is moving Digital. With new options and capabilities, out of home media has never been more flexible with the opportunity to...
by Angie Smith | Dec 6, 2020 | Marketing Strategy
It is hard to predict what will happen in 2021 when it comes to media, consumer behaviour, and pretty much anything else. Although much is uncertain, there is some useful data around that gives insight into how 2020 has impacted Australian consumers, and what this...
