Welcome to MediaSmiths
We deliver media and advertising solutions that sell.
Our Services
Our Media & Advertising Services
We view your business as our business. We deliver ambitious strategic media, advertising and marketing solutions that sell. We are a full-service media and advertising agency, explore some of our core services below.
Radio Advertising
TV Advertising
OOH Advertising
Website Development
Social Media Marketing
Paid Search Marketing
Search Engine Optimisation
Digital Optimisation
Radio Advertising
TV Advertising
OOH Advertising
Website Development
Social Media Marketing
Paid Search Marketing
Search Engine Optimisation
Digital Media
About Us
Who is MediaSmiths?
Since 2007, MediaSmiths has been the hands-on partner to hundreds of clients who needed to achieve more from their media strategy and marketing budget. We have grown with the companies we support to become one of Australia’s most established independent media & advertising agencies. We are located in Sydney with a satellite office in Brisbane.
Our approach has always been to nurture close, personal relationships with both our clients and media partners. We work with our clients by identifying and then implementing the best resources, the strongest channels and opportunities, with the right cost efficiencies, to drive the strongest results.
Our Approach
Why choose us?
We provide holistic media, advertising & marketing solutions. Using expertise and market experience coupled with access to customer data is usually a key factor in leveraging success in any marketing campaigns. This is where a media agency’s role becomes critical. At the end of the day, a media agency’s goal is to provide a comprehensive media strategy and execute successful marketing campaigns for their clients’ products and services to well-researched target audiences.
As a trusted advisor to our clients, we deliver successful multimedia campaigns that grab the attention of consumers and ensure real business outcomes.
Strategy
A media agency provides strategies from an initial brief based on the client’s goals, which may be product or service awareness, or even increasing traffic to their website/social media pages.
Consumer Insights
Understanding the audience and the customer is a crucial element in the planning process where a media agency can utilise it’s research capabilities to create and present invaluable insights, which form the basis for campaign implementation strategies.
Relationships
Media Agencies can benefit their clients by harnessing the power of great relationships. This factor is very beneficial to clients as they can leverage these relationships to drive the best pricing through tough negotiation, as well as preferred positioning and promotional opportunities available.
Brands & Case Studies
Brands we partner with
MediaSmiths offers a range of media, advertising and marketing services to help ensure your business gets noticed and connects with more potential customers. We have been trusted by hundreds of clients to deliver results, take a look through some of our interesting cases:
Baptistcare
Lexus of Parramatta
Rawson Homes
Our blog
The latest news
Trending now
Radio Advertising. The Current Signal
Radio advertising remains a gold-standard channel for achieving brand recognition, and for getting products and services to market successfully. As a result, radio advertising expenditure has seen steady growth since 2015, with projections demonstrating a continued...
The Battle of the AM and FM dials – Metro Radio Survey 7, 2021 Update
Unexpected results in locked-down Sydney and Melbourne AM stations have had a strong 2021, with locked-down Australians tuning into talk radio, most notably 2GB in Sydney and 3AW in Melbourne. Survey 7 is the penultimate survey for 2021, and saw FM on the road to...
Lockdowns Draw Even More Listeners to Talk Back – Metro Radio Survey 6, 2021 Update
2GB Solidifies Lead in Sydney with Best Survey Ever. 2GB continued its dominance of the Sydney market, gaining 1.2 percentage points to secure 16.4% of all people 10+ across all day parts. This not only reflects the continuing popularity of 2GB – this is their 136th...
Strong Results for KIIS 1065 in Sydney and Nova in Brisbane and Perth – Metro Radio Survey 4, 2021 Update
Nine Radio’s 2GB and 3AW holding steady in Sydney and Melbourne but major upset in Sydney breakfast with KIIS taking number 1 after almost 18 years. The fourth Metro Radio Survey for 2021 shows that 2GB and 3AW have held on to the top spots in Sydney and Melbourne....
Nine’s Talk Radio Stations Facing Stiff Competition – Metro Radio Survey 3, 2021 Update
Does Survey 3 signal the beginning of the end of talk radio dominance? In the last few surveys, we’ve seen the dominance of Nine talk radio stations, particularly in the Sydney and Melbourne markets. However, Survey 3 for 2021, which was released on June 1, indicates...
Why Businesses Need to Think Long Term with Media and Marketing
Long-term business marketing strategies are critical to the success of any business. This kind of long-term planning not only gives you peace of mind, but also has significant cost benefits, aids with crisis management, and facilitates bonus marketing activities....
Latest articles
Radio Advertising. The Current Signal
Radio advertising remains a gold-standard channel for achieving brand recognition, and for getting products and services to market successfully. As a result, radio advertising expenditure has seen steady growth since 2015, with projections demonstrating a continued upward trend. As of August...
The Future of Outdoor Advertising is Digital
Reliable, simple, and effective brands have relied on large-format outdoor billboards to reach a local audience for centuries. Today, Outdoor is moving Digital. With new options and capabilities, out of home media has never been more flexible with the opportunity to be creative with your...
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