Voice Search – Changing the future of SEO

Voice Search – Changing the future of SEO

Voice technology – it is claimed to be the future of how we search for information, products and services, but what is it and how do marketers need to adapt in order to accommodate voice search as a part of their SEO strategies? What is voice technology? We as humans...
Are the Glory Days of Branding Behind Us?

Are the Glory Days of Branding Behind Us?

The bulk of our work at MediaSmiths revolves around delivering exceptional value for clients across paid campaigns, but we also regularly make time to step back and take a look at the bigger picture. While tactics and execution are key day-to-day, it’s strategy that...