by Angie Smith | Mar 22, 2016 | GFK Radio Survey Reports
Hey I am Eleanor, I have been an intern for MediaSmiths now for just over a month. Throughout my time here I have sat in meetings and presentations outlining different forms of advertising. I personally believe that one of the latest and greatest trends in advertising...
by Angie Smith | Mar 8, 2016 | GFK Radio Survey Reports
Welcome to the first metro radio survey of 2016. We’ve waited with baited breath as to how the first survey of the year would pan out and the results are finally in. In the Sydney market 2GB still holds the number 1 spot with an 11.6 share overall but the gap is...
by Angie Smith | Mar 2, 2016 | Digital advertising
If you don’t know about digital Programmatic advertising, you should: It’s marketing magic! Digital programmatic uses a highly targeted algorithm for reaching your target audience based on a sophisticated variety of factors including weather, location (down to...